Virtuoso announced it will host its ninth annual Chairman’s Recognition Event in Switzerland, treating the group’s top producers from North America, the Caribbean, South America and Australia to an unforgettable “Tour de Suisse” starting in Zurich and ending in Geneva.

The event will take place October 14-20, 2013, and the itinerary unites both the German- and French-speaking parts of the country, combining Swiss cities and some of the more traditional highlights of the country with a few lesser-known experiences found off the beaten path.

“Switzerland is the perfect destination to host our event for a variety of reasons, including having 26 Virtuoso hotels located within the country, the participation of longtime Virtuoso preferred suppliers such as Swiss International Air Lines, Rail Europe and Bucher Travel, as well as the outstanding support from Switzerland Tourism,” said David Hansen, chief financial officer of Virtuoso.

Switzerland Tourism reported increasing numbers of American visitors to Switzerland for the last several years.

Approximately one million Americans and Canadians visit Switzerland every year, with Zurich, Geneva, Lucerne, Zermatt and Basel as their most popular Swiss destinations.

“Switzerland has been a preferred destination for Virtuoso advisors and their clients for many years,” said Alex Herrmann, Director Americas for Switzerland Tourism.

Virtuoso rewards its top producing agencies and advisors as well as its most engaged members with a trip befitting of the upscale travel they typically plan.

Virtuoso, www.virtuoso.com