A leading tourism marketing firm, Myriad Travel Marketing,  has recently announced the expansion of their New York City office with the addition of four new employees.

The new additions come as a result of new business wins for the agency, and the increase of Myriad’s role with existing clientele.

“Our strong growth on the west coast has fueled the natural progression of  expanding business on the East Coast,” states Al Merschen, Managing Partner at Myriad Travel Marketing.

“Myriad has set the bar as a tourism marketing agency, and with new accounts to service it was critical to recruit in New York as it is both the media and financial capital of our world.  Our new employees all have diverse backgrounds, having worked for international tourism boards and various clients across the government, travel and tourism spectrum and will be vital assets to our team.

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Among the new staff is Kershing Goh, Vice President of Myriad Travel Marketing and former Regional Director for Singapore Tourism. In addition, Paul McDonagh, most recently with VisitBritain, and Shone Jemmott, formerly of BLAZE PR in Los Angeles have joined Goh, handling trade and MICE promotions and PR/branding respectively.

Established in 1987, Myriad Travel Marketing specializes in providing advertising and marketing services for a range of travel companies including airlines, cruise lines, tour operators, hotels, resorts, tour wholesalers, national tourist offices and retail travel operations. Headquartered in Los Angeles with an additional office in New York and team members in Chicago, Miami and Canada, Myriad is one of the strongest government tourism destination marketing companies in North America.

Myriad Travel Marketing, www.myriadmarketing.com