India: Early Numbers Show Promise for This Year’s Kerala Travel Mart



A Kerala Village Theme is being planned for KTM, which is being held at the Samudrika Convention Center September 18-20, 2014 in Kochi. Adding a plethora of responsible elements, the village life presents a wide range of opportunities for the tour operators to create itineraries based on the Kerala Villages. The Mart will also showcase Kerala, as an ideal spot for Destination weddings as well as MICE.

The response from the buyers has been overwhelming according to organizers, with 525 International buyers and around 1700 Domestic buyers registered so far. Out of this, 273 international buyers and 803 domestic buyers have already reconfirmed their participation.

The response from sellers has been positive, too. All 245 exhibitor stalls were sold out in a record time of just two days. Hotels & Resorts (137 including groups), Tour operators & DMCs (52), Homestays (12), Houseboat operators (07), Ayurveda Resorts (08) , Ayurveda Centres (07), Hotel Management consultants ( 8) form the major chunk of the exhibitors along with other service providers like adventure tour operators and tourism associations occupying rest of the space.

The event’s post FAM Tours to seven different circuits are also a highlight of the Mart with most of the tours already booked to capacity.

Kerala Travel Mart, www.keralatravelmart.org