Karisma Hotels & Resorts has nnounced the appointment of Alejandro Perez as sales manager of Group & Niche Markets for meetings, incentives, conferences and exhibitions (MICE).
Perez has been with Karisma Hotels & Resorts for six years. Prior to his promotion he analyzed sales and marketing research in niche market accounts for the award-winning collection of properties, which encompasses El Dorado Spa Resorts & Hotels, Azul Hotels & Villas, Generations Resorts, and Allure Hotels by Karisma in Negril, Jamaica, Colombia, and Mexico’s Riviera Maya.
“I am incredibly pleased to be growing along with Karisma Hotels & Resorts and look forward to educating group and niche markets on the incredible resorts within our collection of properties,” said Perez.
With more than 10 years of experience in customer service, sales and management in the hospitality industry, Perez’s background includes management training specific to food and beverage, search engine optimization, marketing, project management, partner and vendor relations, quality control, sales and market research analytics and reporting. Most recently, Perez held the position of sales and market research analyst, where he contracted niche market accounts, oversaw efficiency and effectiveness of internet sales, secured and surpassed financial goals for each assigned niche market and hotel, and sought out new customers and opportunities by initiating action plans that resulted in new business.
Karisma Hotels & Resorts, www.karismahotels.com