Argentina: High Turnout of Industry Professionals Expected for TravelMart LatinAmerica in Salta



Irma Coleman, William H. Coleman, Inc. President & CEO, and Manuel Cuevas, William H. Coleman, Inc. Executive VP (center) meeting with Fernando Escudero, Ministry of Culture and Tourism of Salta Executive Coordinator (left), and members of the Salta Host Committee.

An estimated 1,000 tourism professionals including Buyers from global markets and Suppliers from every Latin America Country are expected to attend the 38th Annual TravelMart LatinAmerica in Salta, Argentina, September 17 – 19, 2014 at the Salta Convention Center.

TravelMart LatinAmerica was inaugurated in Lima, Peru in 1978; this will be the second time that this business development event for Latin America tourism will be returning to Argentina. TravelMart LatinAmerica was last held in Argentina in 1985.

Over 300 travel industry buyers from the United States, Canada, Europe, Asia, and the Pacific, and over 250 supplier companies from all Latin America destinations attend each year. A select group of International Travel Journalists will also be attending this year’s event.

The TravelMart LatinAmerica format features an exclusive Select-Match pre-scheduled appointments system that arranges meetings between buyers and suppliers in advance. Almost 8,000 business appointments are expected to be pre-scheduled for this year’s event in Salta.

Most of the TravelMart LatinAmerica delegates will be visiting several tourism sites throughout Argentina by taking special Pre and Post Tours.

“Buyers and Suppliers are telling us that they are excited about Salta. Many delegates have visited Argentina before, but this will be an excellent opportunity for them to personally experience Salta and the many changes and advances that are continually happening in the Argentine Travel Industry,” said Irma Coleman, President & CEO of William H. Coleman, Inc., the TravelMart LatinAmerica organizing company.

LATAM Airlines Group, the official TravelMart LatinAmerica airline, is offering special promotional fares for buyers and suppliers. Other participating airlines serving Buenos Aires and Salta are also offering discounted airfares.

TravelMart LatinAmerica , www.travelmartlatinamerica.com