FITUR Brings Familiarity, New Concepts for 2013 Event



The International Tourism Trade Fair, which is organised by IFEMA, will stage its thirty-third event in Madrid between January 30 and February 3, 2013, featuring some high levels of representation on the part of the international tourist industry. As is traditional, this fair will inaugurate the international trade fair circuit for the travel industry, presenting a series of different projects designed to boost business within the field of tourism.

With still three months to go before the staging of the fair itself, the response on the part of exhibitors in the different exhibition areas at FITUR has been highly favourable, with 92% having already confirmed their participation at the event. In this respect, the fair will provide the very best forum for participants to be able to promote and market their products.

Among the main new features at the fair participants and visitors will come across FITUR KNOW-HOW&EXPORT, a new area promoted by FITUR, ICEX and SEGITTUR that enables tourist companies to present their most innovative solutions within the field of integral tourism management. Along the same lines, the fair will once again host the staging of a series of established initiatives such as INVESTOUR Africa, which will promote Spanish investment in tourism projects on the African Continent, with a view to achieving a sustainable tourism model that serves as an engine for development.

The Hosted Buyers Programme will be organised based on the proposals made by the exhibitors themselves, with those professionals of greatest interest to the industry being invited to the fair.

FITUR will host a new staging of FITURGREEN, which will strengthen its range of ideas regarding energy saving and efficiency under the heading of hotel management. The fair will present a new staging of the monographic exhibition, FITURTECH. Under the heading of NextTravelGeneration this section will present the latest new features regarding technology applied to tourism.

FITUR will also present a series of special and distinct exhibition areas, such as FITUR LGBT and RECEPTIVO ESPAÑA, thus enabling professionals to locate the products and services most closely linked to their business area and interests within a single section. The last staging of the fair brought together some 210,877 participants and 9,506 companies from 167 countries and regions.

FITUR, www.ifema.es