American Marketing Group entered a preferred vendor agreement with The Biggest Loser Resorts, the award-winning fitness and wellness destinations in Utah and California , and a third to be opening soon in western New York . Each resort offers a comprehensive program that focuses on fitness, nutrition, education and relaxation. The preferred relationship will give travel professionals of TRAVELSAVERS (U.S. and Canada ) and NEST (Network of Entrepreneurs Selling Travel) the ability to provide exciting perks and benefits for this life-changing experience to their clients.
“We are very excited about working with The Biggest Loser Resorts,” says Nicole Mazza , Chief Marketing Officer of TRAVELSAVERS. “The popularity of The Biggest Loser franchise has put a large spotlight on the demand for health and wellness travel. Together with our sister brand, Well-Being Travel, we are able to provide our agencies with new and exciting benefits that support this growing segment. The Biggest Loser Resorts not only address the needs of the multi-billion dollar medical and wellness travel niche, but serve as a terrific new addition to our preferred supplier program.”
Travel professionals attending the first-ever Well-Being and Medical Travel Conference in Scottsdale this June will have the opportunity to meet Sione Fa, from Season 7 of The Biggest Loser, and possibly other contestants, too. The conference is open to the travel industry and takes place June 20-21, 2012 at The Phoenician.
“We are thrilled to be working with TravelSavers and its network of agents,” said Howard Cohl, Chief Marketing Officer of The Biggest Loser Resorts. “Together, we can help untold numbers of people improve the quality of their lives, especially as we are in an expansion mode and look to open additional resorts throughout the country. With our resorts in Malibu , CA , Ivins , Utah , and soon the Niagara region of New York , we are only a short flight from most cities in America and Canada . We look forward to a long and rewarding relationship with TravelSavers,” he added.
American Marketing Group, Inc. is the parent company of 19 leading travel brands around the globe, including TRAVELSAVERS, NEST (The Network of Entrepreneurs Selling Travel), The Affluent Traveler Collection, Well-Being Travel, Acclaim Meetings, TRAVELSAVERS Partner Services, TWIN (TRAVELSAVERS Worldwide Independent Network), Forte Business Travel Solutions, travel tix, Travstar Technologies, cruiseexpress, TRAVEL HELPLINE, agent24, and TravelMarketReport.com. Independent travel agencies in 24 countries are part of the organization and generate more than $20 billion in annual travel industry sales.